Why Your Website Content Isn’t Showing Up in ChatGPT (And How to Fix It) with Brent Carnduff
tune in now!
In this episode of The Finance Marketing Podcast, Hillary sits down with Brent Carnduff, founder and Principal at Advisor Rankings, a specialized SEO and AI search optimization agency for independent financial advisors. Brent breaks down how AI search has fundamentally reshaped content strategy for advisors, from the shift away from keyword-based articles toward topical authority and content clusters, to why niching your content is now essential for showing up when prospects turn to AI tools for advisor recommendations.
Brent also introduces his CReD™ Visibility Framework, unpacking how content, reputation, and distribution work together to build trust with both AI search engines and prospective clients. Tune in to learn practical, actionable steps for making sure your content is actually working for you in today's AI-driven search landscape.
CONNECT WITH BRENT:
Website: AdvisorRankings.io
LinkedIn: Brent Carnduff
Email: brent@advisorrankings.io
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