The Biggest Mistakes Financial Professionals Make When Writing a Book (And How to Avoid Them) with Lynn Smargis
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In this episode of The Finance Marketing Podcast, Hillary sits down with Lynn "Elikqitie" Smargis, founder of Write For You Ghostwriting, to discuss the most common mistakes financial professionals make when writing and self-publishing a book — and how to avoid them. Lynn shares her expertise on everything from defining your ideal reader and crafting a searchable book title, to navigating the self-publishing process and building a book marketing strategy that actually moves the needle. Tune in to learn how writing a book the right way can become one of the most powerful authority-building and client-attracting tools in your marketing arsenal.
Connect with Lynn:
LinkedIn: Lynn "Elikqitie" Smargis
Website: https://www.writeforyou.me/
Substack: Publishing for Professionals
Podcast: Publishing for Professionals
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